This issue of Newell’s News includes information about some great new features and service specials, a profile of longtime Newell customer Don Freymiller, and a preview of our upcoming autumn rally in Boothbay, Maine.
But first I’d like to share some thoughts on the role innovation has played both in my own life and at Newell Coach.
Up close and personal
Innovation is certainly central to much of what we do here atNewell. So it perhaps comes as no surprise that an interest in automotive innovation is part of my own DNA.
I’ve had a passion for all things automotive for as long as I can remember. My dad was a small-town Chevrolet dealer, so my relationship with cars was daily, up close, and personal.
During the ‘50s and ‘60s—my coming-of-age years—exciting automotive innovations were emerging year after year. I vividly recall being on the front lines every October, faithfully making the rounds of all the car showrooms in town as the new models arrived.
Remember the 1955 Chevrolet? With its sharp angles and sleek lines, it was revolutionary compared to what had come before. There was the beautifully styled 1956 Lincoln and the 1957 Chrysler with its amazing tailfins. The classically handsome 1963 Buick Riviera. And the futuristic 1963 Corvette Sting Ray. With its peaked fenders, long nose, and short, bobbed “split-window” tail, it was the perfect car for cruising the New Frontier.
I loved all of these cars. I also understood that it was the daring leap to something new that made each one a standout.
L.K. Newell’s industry firsts
Newell Coach founder, Louis K. Newell, was certainly no stranger to daring leaps; he was an innovator to the nth degree.
Within three years of acquiring Newell in 1967, L.K. produced his own rear-engine chassis—an industry first. The next year, he was first to replace the gas engine with a diesel. He went on to add air-ride, air brakes, and 40-foot exterior lengths to his motorhomes. In the early 1970s, Newell was the only manufacturer to do so.
New ideas, bold solutions
When Alice and I came to Newell in 1979, we embraced its innovative culture. In the years since, we’ve continued to seek out and encourage new ideas and bold solutions, and have managed to foster a few daring leaps of our own. Innovations we’ve witnessed at Newell include:
Our innovations in coach design, engineering, and technology are some of the things customers say they enjoy most about owning a Newell. And of course we’re very proud of this legacy. But even more than that, we’re intrigued to see what will be next.
Enjoy your summer!
President and CEO
Newell Coach Corp.