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Design Your Newell

At Newell, every coach begins with your vision. From layout to finishes, our team works closely with you to create a one-of-a-kind motorcoach that reflects your style, your priorities, and the way you travel. With unmatched engineering, handcrafted details, and endless customization options, you’re invited to shape every inch of your coach—inside and out. The result is a Newell built around you, delivering comfort, performance, and luxury at the highest level.

Design Your Newell Coach

Making Your
Newell Your Own

Floorplans

Floor Plans Options

At Newell Coach, we offer a wide range of fully customizable floor plans, including front and mid-entry configurations to match your preferred layout and lifestyle. Bunk floor plans are available for families or those traveling with guests, and VIP suites can be designed for added comfort and privacy. From larger lounges to dedicated office space, every detail is tailored to your needs. With our custom-engineered chassis and body, each Newell is built from the ground up to reflect how you live and travel.

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Interior Design Team

The Interior

The specification process begins with a phone call with our design team to get a general sense of your vision—including materials, colors, textiles, layout preferences, and more. Based on this initial conversation, our team will curate several material palettes in preparation for your in-person specification meeting. We encourage you to share any inspiration photos—whether from past Newell coaches or your favorite residential spaces—to help guide the creative direction of your coach.

We then schedule 2–4 days at Newell for you to work closely with our team, finalizing your custom floor plan and selecting all interior elements. Our experienced designers have refined this process to make it inspiring, collaborative, and easy to navigate, ensuring you feel confident in each decision you make during this exciting phase.

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Paint Swatches

Paint Design Process

Once the design reaches the paint design phase, an introductory email will be sent with the specifics of your coach in relation to paint; this usually includes entry door location (front or mid), mirror selections, chrome or blackout package preferences, and more. Next, we’ll coordinate a time for either a phone or video call—whichever you prefer—to discuss your vision for the paint design.

For the Artist Series, you’ll select a design from our Design Book and customize the colors to your taste. For the Custom Series, we’ll explore your desired style or feel, preferred colors, and overall complexity, among other details. From there, three unique paint designs will be created based on our discussion and any inspiration images you’ve provided. Once you select a favorite, we’ll refine the design until it’s just right.

Paint colors are then sprayed onto postcard-sized samples for your final approval. This entire process is designed to give you time to gather ideas, see how they take shape in the designs, and review physical samples—ensuring you feel confident as your vision comes to life in full color and dimension.

Custom Paint Gallery

The Ultimate Expression of
Your Personal Style

Are there any limits to customization? Certainly. Because we stand firmly behind the quality and performance of our coaches, we must have the resources and ability to execute a request properly, at a reasonable cost, and with an expectation of high reliability.

But because Newell motorcoaches are designed and constructed one at a time, you can rest assured that yours will be built to your unique set of specifications. Your finished coach will be an expression of your own personal style, needs and preferences.

About The Newell Difference
Personal Style
Special Requests

Special Requests

Special options aren’t always about bold or extravagant features—they often lie in the thoughtful details that make each coach truly unique. From custom cabinetry layouts and optimized closet or pantry storage to fireplaces and liquor bottle displays, every inch is designed with purpose. Pet-friendly additions like dog crates, beds, and feeding stations are seamlessly integrated with tailored cabinetry, alongside advanced A/V setups featuring Sonos systems, cell boosters, or gaming consoles like the PS5. Even appliances such as wine coolers, ice makers, and wall ovens are carefully incorporated to elevate your living experience.

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