Newell Coach Sets New Standard for Motorcoach Steering, Stability and Safety

Dec. 16 2010 Press Release By Sibyl

Newell Coach Corporation announced today that its new steering system, EasiSteer™, will be standard on all new Newell motorcoach deliveries beginning in July 2011 and will be available as a retrofit option on all 2012 models delivered before July 2011. EasiSteer not only improves the steering ease and handling of the Newell, giving it a feel that is comparable to a luxury car, but it also offers a level of comfort, stability and safety that was previously unobtainable in motorcoaches of this size.


The new system achieves its advanced effects by continuously adjusting pull compensation for the road’s crown and side winds. It significantly reduces the amount of steering effort required while increasing the amount of self-centering feedback that is provided to the driver. The result is a new combination of very low steering effort and increased straight-line stability.

EasiSteer was developed and refined by Newell Coach in partnership with TRW Automotive, a leading engineering firm and supplier to the motor-vehicle industry worldwide.

“EasiSteer is the most significant advance in large-vehicle steering precision and driver comfort since hydraulic power steering was introduced decades ago,” said Newell president, Karl Blade.

“EasiSteer is used in combination with Newell’s state-of-the-art steering tag axle and rear-axle steering,” said Pete Peterson, Newell’s EasiSteer project engineer. “This enables the vehicle to execute tight turns easily and with a high degree of driver comfort that other vehicles of similar size can’t match. We’ve achieved a new level of driving ease and handling in the luxury motorhome industry.”

About TRW Automotive 
With $11.6 billion in sales in 2009, TRW Automotive ranks among the world’s leading automotive suppliers. Headquartered in Livonia, Michigan, U.S.A., TRW Automotive, through its subsidiaries, operates in 26 countries and employs over 60,000 people worldwide. TRW Automotive products include integrated-vehicle-control and driver-assist systems, braking systems, steering systems, suspension systems, occupant-safety systems (seat belts and airbags), electronics, engine components, fastening systems and aftermarket replacement parts and services. For more information, visit: the TRW Automotive website.

About Newell Coach
Newell Coach Corporation is the leading designer and manufacturer of custom luxury motorcoaches. Newell coaches feature state-of-the-art design and materials, custom furnishings and appliances, and full-time customer service and support. Based in Miami, Oklahoma, Newell has been manufacturing custom coaches since 1967.

For more information, email sales@newellcoach.com, or call us toll-free at: 1-888-363-9355.